"Italy is the country of sky, sun, and sea. A magical place that has the ability to enchant and win the heart of those who live here, as well as those who are visiting, or discovering Italy for the first time. It is a country that surprises us with profound emotion, through its landscape, cities, treasured artworks, fine cuisine, and music. For myself and
my fellow Italians and for people coming from around the world, traveling through Italy means exploring art and beauty. Italy is magic. Explore it. You will fall in love."